An event went beyond being just a trade exhibition
The Seventh International Exhibition Iran Expo presented a different image of Iran to the world and symbolized real synergy between the government and the private sector for the development of non-oil exports, the spokesman said to Business Eurasia.
Last year, 2,400 traders and merchants from 94 countries participated in the exhibition, and domestic companies had the opportunity to secure their spots in the lead-up to the event. For the 2025-Expo, due to unprecedented interest from domestic companies starting in late last year, over 1,200 top export-oriented firms registered to participate across six product categories. Unfortunately, due to space constraints, only about 800 companies were accommodated, leaving around 400 export companies unable to attend.
On the other hand, more than 4,300 traders and merchants confirmed their registration to attend the exhibition. Given the limited hotel capacity in Tehran, invitations were sent to over 3,000 traders and merchants, the majority of whom have arrived in Tehran, making traders from 111 countries guests of this exhibition
The confirmed participation of 36 ministers, including those of trade, commerce, and industry, alongside 24 deputy ministers, 30 presidents of chambers of commerce, and 98 heads of specialized trade associations, all leading high-ranking delegations to Tehran, is itself a testament to the significance and credibility of this exhibition.
Many of these delegations have arrived with the explicit goal of signing contracts. The nature and scale of this year’s reception, compared to the previous year, and the keen interest shown in collaborating with Iran, indicate a growing demand for Iranian goods in the global trade arena.
In fact, despite all the international threats and negative propaganda aimed at portraying the Islamic Republic as insecure and instilling fear of Iran, we are witnessing an overwhelming response from international traders – traders who have come specifically to sign commercial agreements with Iran. This clearly demonstrates that Iranian products are not only competitive but also in demand on a global scale
The volume of export contracts signed during Iran Expo has increased significantly, highlighting the pivotal role this event plays in facilitating export processes and creating new avenues for cooperation. Additionally, the presence of international traders has provided a platform for attracting foreign investment and transferring technology to the country.
— Two years ago, we had 10 product categories, but following assessments by experts from the Trade Promotion Organization, the Expo organizing committee, and domestic trade specialists—as well as customs data and export infrastructure – the number of categories was reduced to six last year. This decision was based on factors such as market reception, export quality, export volume, and financial turnover. All these elements were closely monitored to arrive at this new structure.
Moreover, the concurrent hosting of the Africa Summit alongside Iran Expo 2025 offers a golden opportunity to expand Iran’s economic ties with the African continent. African business leaders can directly engage with Iranian products and capabilities, while Iranian companies gain a strategic gateway to African markets.
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Business Eurasia